NetSuite Inc., the industry’s leading provider of cloud-based financials / ERP and omnichannel commerce software suites, has entered into a definitive agreement to acquire Bronto Software Inc., a privately-held cloud-based commerce marketing company, in a cash and equity transaction valued at approximately $200 million. This transaction is expected to close in the second quarter of 2015, subject to certain closing conditions and regulatory clearance.

NetSuite Signs Definitive Agreement to Acquire Bronto